Cookiebeleid

At hokawear.co.uk, we use cookies and similar technologies to support the operation of our website, improve the browsing experience, and help visitors navigate our online footwear and sportswear store. This Cookie Policy explains what cookies are, why they may be used when you visit our website, what types of information they can process, and how you can manage your preferences.

Our website features HOKA footwear, running shoes, walking trainers, activewear, clothing, and related accessories for customers in the United Kingdom. Cookies and similar technologies may help certain website functions operate correctly, remember selected preferences, maintain shopping basket information, and provide insights into website performance.

We aim to use these technologies transparently and in accordance with applicable UK privacy and data protection legislation, including the Privacy and Electronic Communications Regulations (PECR) and the UK General Data Protection Regulation (UK GDPR), where applicable.

Please read this policy alongside our Privacy Policy and Terms of Use.

1. Understanding Cookies

Cookies are small text files that a website may store on your computer, mobile phone, tablet, or other internet-connected device when you visit a page.

They allow a website or the service that places them to recognise information associated with your browser. Depending on their purpose, cookies may help maintain a shopping session, remember a preference, support security, or provide information about how a website is used.

Some cookies are created directly by the website you visit. Others may be placed by third-party services integrated into the website, depending on the features in use.

Cookies can differ in how long they remain on a device. Some are temporary and are removed when the browser session ends, while others remain until they expire or are deleted.

Cookies do not all perform the same function, and not every cookie collects information that identifies an individual directly. However, information associated with cookies may constitute personal data when it can identify or be linked to a person.

2. Why hokawear.co.uk Uses Cookies

Cookies and similar technologies may be used to help hokawear.co.uk operate efficiently and provide a more convenient browsing experience.

Depending on the website configuration and your preferences, their purposes may include:

• Enabling essential website functions and maintaining browsing sessions.
• Remembering relevant shopping basket information.
• Supporting checkout and transaction-related functions.
• Maintaining website security and detecting suspicious activity.
• Remembering selected settings and preferences.
• Understanding how visitors navigate product pages and categories.
• Measuring website performance and identifying technical problems.
• Supporting optional promotional or advertising features where enabled and permitted.

The technologies actually used may change as the website develops or as service providers are updated.

We aim to use each technology for an appropriate purpose and to respect the consent requirements that apply to its use.

3. Strictly Necessary Cookies

Strictly necessary cookies support functions that are essential for providing a service requested by the visitor or operating the website in accordance with applicable law.

Depending on the website’s technical configuration, these cookies may help maintain a browsing session, preserve shopping basket contents, support checkout, manage security controls, or remember cookie consent choices.

Without certain essential cookies, parts of the website may not function correctly. For example, a shopping basket may fail to retain selected products, or a checkout process may not work as intended.

Where a cookie is strictly necessary under the applicable legal standard, it may be used without consent where the relevant legal conditions are satisfied.

We aim to limit essential cookies to functions that are genuinely required rather than using this category as a general exemption for optional tracking.

These cookies are intended to support the website’s basic operation rather than provide unrelated advertising or behavioural profiling.

4. Functional and Preference Cookies

Functional cookies may allow the website to remember choices you have made and provide features that make browsing more convenient.

Depending on the functions available, these technologies may remember certain settings, maintain selected preferences, or help preserve information between related page visits.

For example, a website may use a preference cookie to remember a setting that would otherwise need to be selected again.

The specific preferences that can be stored depend on the features available on hokawear.co.uk.

Some preference technologies may be strictly necessary for a service you have requested, while others may be optional and require consent before being activated.

If you reject optional functional cookies, some personalised conveniences may not be available. Essential website functions should remain subject to the requirements that apply to strictly necessary technologies.

5. Shopping Basket and Checkout Cookies

When you browse products or prepare an order, certain technologies may be used to maintain the information required for the shopping process.

Depending on the website configuration, this may include preserving selected products, quantities, basket totals, or session information while you move between product pages and checkout.

These functions help prevent the shopping process from losing information unnecessarily.

Checkout-related technologies may also support transaction security, maintain the continuity of a payment session, and help the website process the steps required to submit an order.

Information stored through these technologies may be limited to what is necessary for the relevant function, although the precise details depend on the systems used.

Where such technologies are strictly necessary for a service you request, they may qualify for the applicable consent exemption. Optional technologies used for separate analytics or marketing purposes will be treated according to their own requirements.

6. Analytics and Performance Cookies

If analytics tools are enabled on hokawear.co.uk, they may use cookies or similar technologies to help us understand how visitors interact with the website.

Depending on the tool, the information collected may include pages viewed, navigation paths, approximate session duration, browser or device characteristics, referral information, and interactions with website features.

This information may help us identify pages that are difficult to navigate, detect recurring technical errors, and understand which product categories attract interest.

Analytics information may be aggregated or otherwise processed to help assess general website performance.

However, information collected through analytics is not automatically anonymous simply because it is presented in a statistical report. The nature of the information and the processing involved determine whether it constitutes personal data.

Where analytics cookies or similar technologies require consent under applicable UK law, we aim to obtain valid consent before placing or accessing them.

If you decline these technologies, we will respect that choice for the relevant consent-dependent activities.

7. Advertising and Marketing Cookies

If advertising or marketing technologies are enabled, they may be used to measure promotional activity, understand interactions with advertisements, or support the delivery of relevant marketing content.

Depending on the technology and service provider, these cookies may help identify a browser across different visits or associate certain browsing events with an advertising campaign.

Some advertising services may use information to limit repeated advertisements, measure campaign performance, or help determine whether an advertisement led to a visit or other interaction.

These activities may involve third-party providers and may process information such as online identifiers, browsing events, or device-related information.

Advertising cookies are not essential to the basic operation of the website. Where applicable law requires consent, these technologies should not be activated until the relevant consent has been obtained.

You can decline optional advertising cookies through the available cookie controls. Declining them may reduce personalised advertising or certain campaign measurement functions, but it does not necessarily mean that you will never see advertisements elsewhere online.

8. First-Party and Third-Party Cookies

First-party cookies are set by the website you are visiting or by services operating on its behalf within the relevant website context.

Third-party cookies may be set by external services integrated into the website, depending on the technical arrangements and features enabled.

For example, third-party technologies may be associated with analytics, payment services, security tools, embedded content, or advertising platforms.

The providers involved and the information they process depend on the website configuration at the time of your visit.

Third-party providers may operate under their own privacy policies and may have separate responsibilities for the processing they carry out.

We aim to consider the purpose of each integrated service and the applicable consent requirements before allowing optional tracking technologies to operate.

For further information about how personal information may be shared with service providers, please consult our Privacy Policy.

9. Session Cookies and Persistent Cookies

Cookies can also be distinguished by how long they remain on your device.

Session cookies are generally temporary and are designed to remain available while a browsing session is active. They are usually removed when you close the relevant browser session.

These cookies may support temporary website functions, such as maintaining session information while you navigate between pages.

Persistent cookies remain on your device for a defined period or until they are deleted. They may be used to remember preferences, retain certain settings, or support other functions that operate across multiple visits.

The lifetime of a persistent cookie depends on its purpose and configuration.

We aim to use retention periods that are appropriate for the function being performed. Where relevant, the duration of a cookie may also depend on the third-party provider responsible for setting it.

You can delete cookies through your browser settings, although doing so may remove preferences or affect website functions.

10. Similar Technologies Other Than Cookies

Cookies are not the only technologies that can store information on or access information from a device.

Depending on the services enabled, a website may also use technologies such as local storage, tracking pixels, tags, or scripts that record certain browser interactions.

These technologies can serve purposes similar to cookies, including maintaining functionality, measuring website activity, or supporting optional marketing features.

The legal requirements applicable to a technology depend on what it does, how it operates, and the relevant circumstances, rather than simply the name given to it.

Where a technology falls within UK rules requiring consent before information is stored on or accessed from a user’s device, we aim to apply the relevant consent requirements.

This policy’s references to cookies should therefore be understood as covering similar technologies where appropriate.

11. Cookie Consent and Your Choices

When you first visit hokawear.co.uk, you may be presented with a cookie notice or preference interface where required or provided.

This interface may allow you to accept optional cookies, reject them, or select particular categories.

Strictly necessary cookies may continue to operate where they are required for the website functions you request and the relevant legal conditions are satisfied.

Optional cookies that require consent should not be activated before valid consent is obtained.

Consent should be a genuine choice. Where consent is required, declining optional cookies should be as accessible as accepting them, and you should be able to change your decision later.

Your selected preferences may be stored so that the website can respect your choices during subsequent visits.

The available controls and the exact categories presented may depend on the cookie management tools in use.

12. How to Change or Withdraw Cookie Consent

You can change your cookie preferences where a cookie settings or consent management feature is available on hokawear.co.uk.

Use that feature to review the available categories and update your selections.

Where processing relies on consent, you may withdraw consent at any time. Withdrawal does not make earlier processing unlawful if that processing was lawful when it occurred.

After you change your preferences, some optional technologies may stop operating, although certain information may remain stored on your device until it expires or is deleted.

If the website provides a cookie settings link in its footer or another visible area, you can use it to reopen the preference interface.

If no preference control is visible, you can also manage or delete cookies through your browser, although browser-level controls may not provide the same category-by-category choices.

We aim to respect your current choices for activities that require consent.

13. Managing Cookies Through Your Browser

Most modern browsers allow you to review, block, or delete cookies through their privacy or security settings.

Depending on your browser, you may be able to block all cookies, restrict third-party cookies, delete stored website data, or receive notifications when cookies are set.

The exact steps vary between browsers and software versions. Please consult your browser’s own help information for the appropriate instructions.

If you delete all cookies, previously saved preferences and session information may also be removed.

Blocking strictly necessary cookies may interfere with the normal operation of some website features, including shopping basket functions or checkout.

Browser settings can be useful as an additional privacy measure, but they may not communicate your preferences to every website or third-party service in the same way as a dedicated consent management tool.

14. Cookies and Personal Data

Information collected through cookies or similar technologies may constitute personal data where it identifies an individual or can reasonably be linked to an identifiable person.

Depending on the technology, this information may include an online identifier, IP address, device information, browsing events, or preference records.

Where personal data is processed, the requirements of the UK GDPR and other applicable data protection legislation may apply.

We aim to process relevant information for specified purposes, use an appropriate lawful basis, and retain it only for as long as reasonably necessary.

Consent to optional cookies and the lawful basis for subsequent personal data processing are related but distinct questions. Where required, we aim to address both the device-access rules and the applicable data protection requirements.

Further details about our handling of personal information, including retention, security, and individual rights, are set out in our Privacy Policy.

15. How We Use Cookie Information

Depending on the technologies enabled and your preferences, cookie-related information may be used to support the following activities:

• Maintaining essential website functions.
• Preserving relevant shopping session information.
• Remembering permitted preferences.
• Identifying technical errors and performance problems.
• Understanding general patterns of website navigation.
• Measuring optional marketing activity.
• Supporting security and preventing misuse.
• Recording and respecting cookie consent choices.

Not every activity will necessarily be carried out during every visit.

The specific information processed depends on the tools in use, the purpose of each technology, and the preferences you have selected.

We aim to avoid using information collected for one purpose in ways that are incompatible with that purpose, unless another use is permitted under applicable law.

16. Sharing Cookie-Related Information

Where cookie-related information is processed by external service providers, relevant information may be made available to those providers for the purposes of the service concerned.

For example, an enabled analytics provider may receive usage information, while an optional advertising provider may receive information relating to campaign interactions.

The information shared depends on the service, the integration, and the consent or other legal basis applicable to the activity.

We aim to use appropriate arrangements for service providers that process personal information on our behalf.

Some third parties may act as independent controllers for their own processing activities. Their privacy notices may therefore explain additional information about their use of data.

We do not treat cookie consent as blanket permission to disclose personal information for unrelated purposes.

17. International Processing

Some providers of analytics, website hosting, security, or advertising services may process information outside the United Kingdom.

If cookie-related personal data is transferred internationally, we aim to ensure that the transfer complies with applicable UK data protection requirements.

Depending on the circumstances, appropriate arrangements may include an adequacy mechanism or another legally permitted safeguard.

The location and arrangements of individual service providers may change over time.

If you would like more information about international transfers associated with personal information collected through the website, please contact us through the contact options published on hokawear.co.uk.

18. Cookies on Mobile Devices

Cookies and similar technologies may operate when you access hokawear.co.uk through a mobile phone or tablet.

Mobile browsers generally provide controls for managing cookies and stored website data, although the location and available features vary by browser and operating system.

Some technologies may also be associated with mobile-specific functions or services integrated into the browsing experience.

If you disable cookies or remove stored website data on your mobile device, certain preferences or shopping session details may no longer be available.

We aim to apply the same relevant privacy and consent principles regardless of whether a visitor accesses the website through a desktop computer, mobile phone, or tablet.

19. Children’s Privacy and Cookies

hokawear.co.uk is an online retail website and is not specifically directed at children.

We do not intend to use cookies to knowingly profile children for unrelated purposes.

Where a website feature involves personal data relating to a child, the applicable legal requirements depend on the circumstances and the nature of the processing.

Parents or guardians who have concerns about the use of cookies or personal information in relation to a child may contact us through the published contact options.

We will review relevant concerns and take appropriate action in accordance with applicable law.

20. Security and Cookie Management

Cookies can support useful website functions, but information associated with online identifiers and browser activity should be handled appropriately.

We aim to maintain suitable technical and organisational measures for the systems used to operate hokawear.co.uk.

These measures may include access controls, system monitoring, security updates, and arrangements with relevant service providers.

We also aim to avoid activating optional tracking technologies where the necessary consent has not been obtained.

No online service can guarantee absolute security. Visitors should keep their browsers and devices reasonably up to date and exercise caution when following unexpected links or responding to suspicious messages.

If you believe a cookie or website feature has been used in an unexpected or inappropriate way, please contact us and explain the issue.

21. Cookie Retention Periods

The period for which a cookie remains on your device depends on its purpose and configuration.

Session cookies generally expire when the relevant browsing session ends. Persistent cookies may remain for a defined period, which can vary between technologies.

Consent records may also be retained for an appropriate period to remember your selections and demonstrate how consent was managed where necessary.

We aim to ensure that cookie lifetimes are proportionate to the relevant function and that persistent technologies are not retained indefinitely without an appropriate reason.

You can remove stored cookies through your browser, although this may affect preferences and website functionality.

Where a third-party provider sets its own cookies, the retention period may also depend on that provider’s configuration and published information.

22. Your Rights and Privacy Enquiries

Depending on the circumstances, you may have rights under the UK GDPR concerning personal data associated with cookie use.

These rights may include requesting access to your personal data, asking for inaccurate information to be corrected, requesting erasure or restriction where the legal conditions are met, and objecting to certain processing.

You may also withdraw consent where processing relies on consent.

These rights are subject to applicable legal conditions and exceptions. For example, certain information may need to be retained to meet legal obligations or establish or defend legal claims.

To make a request or ask how cookie-related personal information is handled, please use the contact options published on hokawear.co.uk.

We may request reasonable information to verify your identity before responding to a request involving personal data.

23. Complaints About Cookie Use

If you believe that cookies or similar technologies have been used in a way that does not comply with applicable requirements, we encourage you to contact us so that we can review your concern.

Please explain which website feature or cookie-related activity you are concerned about and provide any relevant details.

You may also raise a concern with the UK’s Information Commissioner’s Office (ICO), which provides guidance on data protection and electronic privacy matters.

Further information is available at:

Nothing in this policy prevents you from contacting the ICO or exercising any legal right available to you.

24. Updates to This Cookie Policy

Our website features, technical systems, and service providers may change over time. We may therefore revise this Cookie Policy to reflect changes in the technologies used, our privacy practices, or applicable legal requirements.

The latest version will be published on hokawear.co.uk.

We encourage visitors to review this policy periodically to understand how cookies and similar technologies may be used.

Where a change requires renewed consent or another specific step under applicable law, we aim to take that step before relying on the affected technology.

An update to this policy does not remove any privacy right that has already arisen or permit the use of cookies contrary to mandatory legal requirements.

25. Contact Us

If you have questions about this Cookie Policy, wish to change your cookie preferences, or want further information about cookie-related personal data, please use the contact options published on hokawear.co.uk.

When contacting us, describe your concern and identify the relevant website function or privacy issue where possible.

Please avoid sending passwords, full payment card details, security codes, or other unnecessary confidential information through ordinary support messages.

We aim to review cookie-related enquiries carefully and provide relevant information based on the circumstances and applicable legal requirements.

26. Our Commitment to Transparent Cookie Practices

At hokawear.co.uk, we recognise that visitors should understand why cookies are used and have meaningful choices about optional tracking technologies.

We aim to distinguish essential website functions from optional activities, provide appropriate preference controls where required, and handle cookie-related personal information responsibly.

Our objective is to support a functional shopping experience while respecting the privacy choices and legal rights of visitors throughout the United Kingdom.

Thank you for visiting hokawear.co.uk. We encourage you to review your cookie preferences and consult our Privacy Policy if you would like further information about how personal data is handled on our website.